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who we are and what we believe in
WHO WE ARE
We are a non-Indigenous owned business with 35 culturally diverse Indigenous and Non-Indigenous team members, based in Brisbane (Meanjin), land of the Yuggera and Turrbal peoples. We are driven by one mission: creating an inclusive marketplace for and in collaboration with the Indigenous community, to provide a platform for Indigenous business owners and artists to share their culture and unique stories with our customers. We are passionate about showcasing authentic Indigenous artwork and stories so that all Australians can develop an understanding and appreciation of First Nations culture.
WHAT WE DO
We see Yarn as an opportunity to help Indigenous business owners and artists to build their businesses by being a part of our growth as a successful community marketplace.
We offer Indigenous retail brands the opportunity to grow their business by sharing our reach (thousands of visits a month + over 150k followers on Facebook/Instagram), warehouse space, shipping system, marketing resources, market insights and general expertise to help build commercially successful businesses. We are proud of the incredible collaborations that have taken place so far, with over 12 different Indigenous owned businesses having joined us since our launch in January, 2021.
Another important part of what we do is collaborate with a growing number of Indigenous artists by creating beautiful apparel, accessories and homewares featuring their artworks and designs. Through this collaboration our artists build an additional income stream and are able to reach a large audience. Some of our artists have now been working with us for as long as 10 years and we are proud to be a part of their journeys.
Another important part of what we do is collaborate with a growing number of Indigenous artists by creating beautiful apparel, accessories and homewares featuring their artworks and designs. Through this collaboration our artists build an additional income stream and are able to reach a large audience. Some of our artists have now been working with us for as long as 10 years and we are proud to be a part of their journeys.
WHO WE SUPPORT
We work together with Indigenous artists and businesses that are interested in building a long-term relationship with Yarn as a way of having a meaningful and reconciling impact on the community and Australian society.
Part of how we support the community is through working with a number of non-profit organisations. Every sale directly financially supports their significant work. Yarn supports each of our community partners with their current projects, events and daily work and keeps in regular communication. The team behind Yarn has already directed over $1.8 million to Indigenous community organisations, artists, models, training and employment in the last 3 years.
Part of how we support the community is through working with a number of non-profit organisations. Every sale directly financially supports their significant work. Yarn supports each of our community partners with their current projects, events and daily work and keeps in regular communication. The team behind Yarn has already directed over $1.8 million to Indigenous community organisations, artists, models, training and employment in the last 3 years.
WHAT WE BELIEVE IN
Our goal with Yarn goes beyond simply being another commercial operation. It is our mission to build opportunities and grow with our business partners and artists. We believe in developing a strong platform that can help overcome current boundaries and prejudices and create a broader understanding and appreciation of First Nations culture.
We believe that through sharing our commercial expertise and logistical infrastructure we can help Indigenous businesses and artists to increase their reach, commercial success and impact on Australian society in a significant way. Through spreading First Nations knowledge and understanding we hope to help build a more inclusive Australia. We intend to be a strong force of national reconciliation and to build a better society that we strongly believe can only be achieved together.
We believe that through sharing our commercial expertise and logistical infrastructure we can help Indigenous businesses and artists to increase their reach, commercial success and impact on Australian society in a significant way. Through spreading First Nations knowledge and understanding we hope to help build a more inclusive Australia. We intend to be a strong force of national reconciliation and to build a better society that we strongly believe can only be achieved together.
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We want to show you off! Post a photo of any product purchased from Yarn and tag @yarn_marketplace to go into the draw to WIN a $100 gift card. Preview some of our favourite posts here.